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DreamWorks Animation Has Become a Tech Incubator

DreamWorks Animation has become a tech incubator, spinning out ideas to Silicon Valley.READ»

Jeffrey Katzenberg, CEO Dreamworks

Jeffrey Katzenberg Plans on Living Happily Ever After

As a young prince, Jeffrey Katzenberg made billions for the Magic Kingdom, but his ambition got him banished. Now the CEO of DreamWorks Animation has a (smaller) kingdom of his own -- and every intention of living happily ever after.READ»

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The 39 Clues: Reading Is Just Part of the Game

John Yoo, David Levithan, and Rachel Griffiths created the children's series "The 39 Clues," which weaves its story through 10 books, an online game, and trading cards. The first three books sold more than 2.5 million copies, DreamWorks bought the movie rights, and the fourth title will be released in June.READ»

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Monsters vs. Aliens

DreamWorks Animation has gone all-in with Monsters vs. Aliens, its only film release of 2009 and the first major feature to be "shot" totally in 3-D. In the future, "all movies are going to be made in 3-D," ...READ»

George Clooney

Creative Artists Agency's Innovation Machine

With the media landscape changing faster than a J.J. Abrams storyline, Hollywood talent agencies can no longer rely on last century's business model. That's why powerhouse CAA is as interested in transforming a sports celeb into a Web 2.0 maven as it is in turning a brand into a Webisode character. Here are some of CAA's recent innovative deals.READ»

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