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As DVD Sales Flail, Can Direct-Mail Help Indie Film Avail?

In a marketing move straight from the late '80s or early '90s, indie film label Oscilloscope Pictures is starting a direct-mail DVD of the month club. (SubPop Singles Club, anyone?) The company, founded by Beastie Boy Adam Yauch and ...READ»

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NETFLIX   |  23 comments

Why Netflix Should Run the U.S. Postal Service

If the U.S. government isn't willing to sell the Post Office to the popular DVD rental service, it should at least try to learn from how Netflix so efficiently moves so many envelopes through its system every day.READ»

8020 RULE   |  Comment

8020365 Thinker

Firstly, no matter what kind of business you’re in, understanding 8020 & thinking this way 365 days a year is advice you can count on. Employee, Boss, Entrepreneur or collage graduate, you will be more knowledgeable. READ»

Take the "Great American Small Business Challenge"

How prepared is your company to weather the current economic storm?   Does your company have the organizational flexibility and resiliance you need to remain successful?  Now is the time to consider ways to make your company more ...READ»

Coca Cola and Honest Tea -- The Plot Thickens!

Since Coca Cola acquired a minority interest in Honest Tea back in February of this year, the organic beverage company has utilized the benefits of the partnership to come a long way, and according to CEO Seth Goldman, managed to ...READ»

How Social Media PR Wins Journalists

PitchEngine member Kevin Dugan, shared this article from the New York Times in his friendfeed room, The Bad Pitch Blog and it got me thinking - It's time public relations got back basics, with this new fangled social media. The ...READ»

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