In the the digital world, boundaries have collapsed. So it's time for marketers to rethink digital-content development and management as shared content becomes increasingly prevalent.
Some of Disney's CEO Bob Iger's words at the Disney's financial call may have cable industry execs a little nervous. Bob wants Disney to get more more in fees from them--is he following in the footsteps of Macmillan in the Amazon saga?
Disney's CEO Bob Iger let something interesting slip yesterday: Disney might be planning a subscription-based Web site offering movies, TV shows, and games. It looks like Disney, once a staunch DRM advocate, might really embrace the Web.
Fast Company sat down with the President of Sony Computer Entertainment America recently to discuss his commitment to the PS3's 10-year life-cycle despite the recession, the industry's fixation on hardware price cuts, and the future of downloadable games.