del taco

The Mekanism Guarantee: They Engineer Virality

Its viral ad work runs from lowbrow to esoteric to downright scary -- and that's all part of the plan. The machine behind Mekanism.READ MORE›

• Freaks and Geeks

Freaks and Geeks

Choice bits from the mind of Mekanism.READ MORE›

• Repeat Offenders

Del Taco's New Look: Babes, Little People, Exploding Meat

When the online video clip "How to Scam Del Taco" debuted to more than 20,000 hits on YouTube earlier this year, the Mexican fast food chain found itself in an increasingly common, stomach-churning crisis. The DIY spot, which shows ...READ MORE›