Coke's David Butler: "Design's Preciousness Often Gets in the Way"

Don't worry about little things like typefaces, says Coke's VP of global design: Think bigger.READ»

First Look: Coke Juices Up Its MinuteMaid Packaging

In round two of the juice packaging cage match that started late last year with the Tropicana fiasco, Minute Maid unveils a new look that hews to its heritage.READ»

Inside Coke's "Freestyle" Soda Fountain

The new-fangled touchscreen gizmo has more in common with medical devices than with traditional soda fountains.READ»

Coke's Master of Design Meets the Porsche Panamera

Who better to test drive the 2010 Porsche Panamera than David Butler, the designer of Coca-Cola's 100-flavor video vending machine and the cover profile in our 2009 Masters of Design issue? The thing you'll notice immediately when ...READ»

• Masters of Design 2009 - David Butler

Masters of Design 2009

This year's design issue features an array of dazzling talent: Coke's pop artist David Butler, Pentagram's infomaniac Lisa Strausfeld, the impresario David Rockwell, British architect David Adjaye, and the maestro of Italian design, Alberto Alessi. Plus, the women reinventing consumer electronics, China's answer to Nike and more...READ»