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  • leadership

    Can Apps, Body-Heat-Detecting Cameras, And Other New Tech Save Customer Service?

    Innovations being tested by Walmart and McDonald’s, among others, could go a long way toward fixing the shopping experience, starting at that backed-up checkout line.

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    The New Marketing Mantra: Have A Big Heart, Play Nice, Boost The Bottom Line

    The days of misleading and manipulative marketing are over. Here's why honesty and kindness should be the new norm.

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  • leadership

    Customers Aren't Just Right. They Also Have All The Power

    Even the most ordinary item has the potential to be improved if you just look at it through fresh eyes--those of the people who really use it.

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    By: Chuck Wall

  • Work Smart

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    Pat LaFrieda supplies many of New York's premier steakhouses and Minetta Tavern, home of the city’s most expensive burger. Here's how the burger maestro ensures every bite is perfection.

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    Social media already changed how companies measure success. Now, it's changing how companies deal with failures.

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  • leadership

    How Big Data Makes Sloppy Marketing Look Even Dumber

    We live in an age when retailers can--and do--track every purchase we make. And the power of big data is quickly making old-school spamming tactics look pretty embarrassing.

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    By: Rob Salkowitz

  • leadership

    Managing Customer Service In The Age Of Instant Gratification

    Customers now look to social media as a direct line to customer service. They want to be heard--and they want immediate answers. Is it possible to make everyone happy?

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  • leadership

    How Credit-Card Companies Can Innovate Their Way From Naughty To Nice

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  • leadership

    The Problem With Customer-Service Surveys

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