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How Social Web Can Save YouTube

Google is set to lose $470 million on YouTube in 2009, according to estimates by Credit Suisse. Even for Google, whose market cap hovers around $115 billion at its current share price, that's a hell of a write-off for one ...READ»

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The Banality of Obama's "Cutting-Edge" Web Event

President Obama has availed himself of almost every major medium in this month's PR blitz. 60 Minutes, Jay Leno, ESPN, CNN, primetime press conference, The New York Times. Now he's taken to the Web, keeping Americans apprised of his ...READ»

Google Product Ideas
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Google's "Product Ideas" Campaign Isn't Crowdsourcing. It's A PR Stunt

Google [GOOG] has just launched a "Product Ideas" site where users can submit suggestions for innovation. The Web is abuzz: is almighty Google resorting to crowdsourcing? No, they're not. They're just looking for a little good ...READ»

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Reduce Your Risk in Hiring the Right Designer

A big stumbling block in hiring the graphic designer who most “gets” your business is this. You won’t know if you’ll like the design until after you put your money down. The smaller your business and budget the greater the ...READ»

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