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creativity

Kenan Samms

Will Microsoft Bing Hit The Mark?

Last week I spent a day with Microsoft managers in Redmond, Calif. Much of the talk was about Bing, Microsoft’s new search engine. You may have already read a lot about Bing – the massive marketing campaign of people ...READ»

Kenan Samms

Use Ethonomics When Crafting A Company’s Narrative

Shareholders want to believe in something, and a solid strategic narrative can elicit a positive emotional response.READ»

ART   |  Comment

Archives of the Planet

'The Dawn of the Color Photograph' is a wonderful book I recently had the pleasure of discovering. It's a treasure trove of color images from the early 1900's.READ»

Kenan Samms

Perception + Identity = Reality

Doing good is good for business.READ»

ART   |  Comment

“The question is not what you look at, but what you see”

When I first read Walden Pond, it influenced me deeply to seek peace in nature and to become mindful of the most minute detail.READ»

CREATIVITY   |  Comment

Innovation...Is it top down or bottom up?

The reality is it’s both but most of the time it depends on your business, how big you are and how you’ve structured it! For those that are unclear, top down innovation is normally the domain of the small business owner or ...READ»

Kenan Samms

Find Strength In Numbers – Big Think Coordinates The Right Experts

There is so much more I want to say about Big Think, so many more patterns to uncover, but time and space requires that we focus on just the core strategies at work here. And from my perspective, Big Think’s most ...READ»

Kenan Samms

You want me to do WHAT? Go Ahead – Injure Yourself.

Last week I introduced a compelling new web site – bigthink.com. Its founders, Peter Hopkins and Victoria Brown, didn’t have enough initial funding to take competitors head on, so they had to find different approaches ...READ»

BUSINESS   |  Comment

Why "Branding" Isn't Just Another Trendy Buzz Word

Our personal and professional brands are subject to the same type of exposure over time as many traditional consumer product brands. READ»

Kenan Samms

Addicts Must Hit Bottom First – Innovation Will Help Our Economy Recover

I’m in Colombia right now doing a series of seminars for different groups and companies, including Hewlett-Packard. As I travel across the globe, I see one positive sign of this worldwide economic breakdown – people ...READ»

Books

The 30 Most Important Books for Product Designers

What are the most important books for any product designer--or anyone hoping to crib some design thinking? READ»

BUSINESS   |  Comment

So, what's the deal... for REAL?

Many factors clashing together have made this a time in our economic history like none that we have seen before. With unemployment at a 25 year high, competition is fierce for the limited supply of available jobs. For obvious ...READ»

CREATIVITY   |  Comment

Black box

If a customer asks me to design an airplane will do the Black Box first. Rather than a physical device will think of a recording function for the last 30 minutes of flight readings and cockpit voice in a safe data vault tied up with ...READ»

CREATIVITY   |  Comment

Greener grass

If I were to design a garden, will start with the grass. Will be of a fixed height and desired color from an endless palette, will glow at night and will absorb more water than required in order to create a micro climate like a rain ...READ»

Kenan Samms

A Prescription For Doing Good – Pfizer’s New Ethonomic Treatment Plan

Over the last several months, I’ve introduced companies that are successful while also doing good for all stakeholders – employees, the community and shareholders. Many of the companies that I have introduced are younger, ...READ»

ADVERTISING   |  Comment

An Innovation Lesson from Politics?

What businesses can learn from ObamaREAD»

intel question mark
BUSINESS   |  2 comments

Intel's Long-Term Plan: Spend Money to Make Money

When it comes to economic crisis, grizzled veterans like Intel have stared into the abyss before and lived to tell the tale. We look at how several giants are approaching today's meltdown with distinctive strategies for not only surviving but also thriving.READ»

BRANDING   |  1 comment

To Tweet or Not to Tweet?

That is the question. With a million and one answers. Twitter, the 140-character micro-blogging site, has generated the largest social media tsunami of the past year. Pundit opinion runs the gamut from the ...READ»

Kenan Samms

Save Your Clients Money – What Could Be More Ethonomic?

I believe that success requires constant evolution and like all successful innovators, Global Medical Imaging (GMI) is ready to change again. Two years after successfully shifting its business model from only offering medical ...READ»

Kenan Samms

Blow The Competition Out Of The Water

If everyone else is selling apples, you should be selling apple pie. If everyone else is selling apple pie, you should be selling apples. By aggregating or disaggregating things, you can step away from direct comparison with your ...READ»

Incenting innovation

What gets rewarded gets doneREAD»

Kenan Samms
BEST BUY   |  1 comment

It’s Almost Summer - Time To Shed Your Skin

In 2005 Ryan Dienst and his team were coming to a painful realization. The medical imaging device company they founded three years ago was in the wrong business. Global Medical Imaging (GMI) had built up a healthy revenue stream ...READ»

Flicker Razor

Creative Collisions: How to Spark a New Idea

A few years back, I was invited by a design professor to be a guest critic for a student presentation. It's fairly common for design educators to bring in professionals from the outside. It allows for different points of view and ...READ»

Kenan Samms

Water Your Employees And Watch Them Grow

My 3-year-old son kept running up to a big boulder in our back yard. He wanted me to chase him; he wanted to play. Two minutes earlier we had a completely different plan in mind – two minutes earlier he was immensely excited about ...READ»

ADVERTISING   |  Comment

Secrets of the Web's Most Popular Video EVER

What Soulja Boy Can Teach MarketersREAD»

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