RSS

corporate identity

Web Page Design is Not Just About Colors, Images and Fonts

Today’s graphic web design involves Flash, Java Script, and custom dynamic design attributes that quickly date pages stuck in the static.Because your website is a powerful marketing tool that creates valuable first impressions, a ...READ»

Plaveb Corporation - A Leading Internet Business Consulting Firm

Plaveb is a Leading Web Design Company in Los Angeles and San Jose, Bay Area, California.Plaveb delivers vast range of internet business consulting services like website design, web development, SEO, internet marketing, PPC ...READ»

The Pepsi Overhaul

You would rarely see a can of Coke in my house growing up. Pepsi-Cola World (Pepsi’s in-house magazine) was one of my father's first clients when he co-founded the design agency Eisenman & Enock in the early 60's, so we were a ...READ»

BRANDING   |  Comment

Why my design business is at its best when the national economy is at its worst

My design business is "crazy busy" right now - smack-dab in the middle of all the news about the horrible U.S. economy. I could currently be working night and day - everyday. In fact, I'm now scheduling projects at least a ...READ»

BRANDING   |  4 comments

Preaching What You Practice: Speaking in professional tongues to the masses

Outside of one's own industry, the specifics of what you may do on a daily basis are seldom a religious experience for most people in the business world. In fact, a great number of professionals in other industries probably don't have ...READ»

BRANDING   |  1 comment

Creating your business identity: Do not try this at home

by Jeff Fisher, Engineer of Creative Identity, Jeff Fisher LogoMotives When initiating the task of establishing a new public persona, most businesses find themselves wandering (or stumbling) into foreign territory. The ...READ»

BRANDING   |  Comment

The high cost of saving money on a business image

by Jeff Fisher, Engineer of Creative Identity, Jeff Fisher LogoMotives Not long ago a potential identity design client requested information about the estimated cost of creating a logo to represent a new start-up business. The ...READ»

BRANDING   |  5 comments

Designer Jeff Fisher is having an "Identity Crisis!"

Identity Crisis: 50 Redesigns That Transformed Stale Identities Into Successful Brands, the new book from Jeff Fisher, the Engineer of Creative Identity for the Portland-based design firm Jeff Fisher LogoMotives, has been released by ...READ»

BRANDING   |  3 comments

What Can Celebrated Graphic Designer Jeff Fisher Teach Us About Small Business Marketing?

By Marcia Ming One of the key mistakes small businesses make when creating an online presence is trying to do it all themselves, says Jeff Fisher, a graphic designer with 30 years experience, and author of two books on graphic ...READ»

When a design "contest" is not a contest

by Jeff Fisher, Engineer of Creative Identity, Jeff Fisher LogoMotives It may bark like a dog and look like a dog but, is it really always a dog? A similar query may arise with many “design contests,” especially those ...READ»

Syndicate content