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corporate citizenship

Bank Offers Free Health Care To Community: Now That’s Corporate Social Responsibility!

Corporate Social Responsibility is essential to build strong relationships with consumers. On the brink of collapse, Puerto Rico’s Doral Bank transformed itself with an aggressive CSR strategy. By offering free mammogram testing and education on health care for women, Doral bank has quickly established itself as a trusted community partner. READ»

Social Media & CSR: The Top 10 Sites for Creating Conversation

Sustainability, Corporate Social Responsibility, Green, Corporate Citizenship, Corporate Volunteering. Get into the conversation - It starts here. READ»

Make your CSR believable? How? Create and Leverage Social Capital

Trust: Why Business Lost It, And How To Win It Back (Part 2) Many companies are turning to Corporate Social Responsibility as a strategy to win back the trust of their stakeholders and customers. It won’t work. Why? Because you don’t become trustworthy by asking people to trust you even more.READ»

Trust: Why Business Lost It, And How To Win It Back

What happened? Wall Street, in collusion with institutions around the world, have not only lost our wealth and our jobs, they have stolen our trust. Now we are “left to rely increasingly on governments for the creation of our wealth, something that they have always been conspicuously bad at doing.....Trust is fragile. Like a piece of china, once cracked it is never quite the same. And people's trust in business, and those who lead it, is today cracking." - Charles HandyREAD»

Corporate Social Responsibility is Just Self-Interest

The world has changed. Even in this economic downturn corporations are being pressured to adopt socially responsible and sustainable practices. But how much should business be responsible for? And where are the lines between business, government and non-profits? READ»

CSR and Employee Volunteer Programs: How to Make the Business Case

“The business doesn’t need to understand social impact; social impact needs to understand the business,” said Saul. “In other words, social impact needs to prove its value to the business.”The following is an expert from a ...READ»

IBM’s Corporate Volunteers Bring Tourists to Africa

The IBM Corporate Service Corps volunteers promises to be one of the most effective models of Employee Volunteer Programs I have yet seen. I’ve written about the program before, as an outstanding example of connecting core business ...READ»

Creating Cleveland's New Story

Usually a blog is one person’s perspective on a topic such as society – this blog will be a reverse blog: society’s view on what the “new blog of the next 10 years should be”.   A few hundred leaders gathered today in ...READ»

Preparing for the Next Four Years

Good or bad, the past eight years have marked an explosion of interest in corporate social responsibility (CSR) from all sectors of society except from the US government. Even the UN, which has been often considered slow to act, has ...READ»

Corporate Volunteering; Giving Time to Make a Profit

There is less cash out there for your to borrow. Your customers are spending less, less often. And your workforce is about to experience a radical turnover in the next 10 years. What are you going to do about it? Try this simple and ...READ»

Are Scare Tactics Doing Social Responsibility a Service?

We have all heard the stats about the dire state of the climate, the depletion of natural resources, the increase in social problems… even my family which is located in a small farming village in Bosnia & Herzegovina were ...READ»

Corporate Social Responsibility May be the Solution in Failing Economy

The credit markets are tightening their belts (or bottlenecks) and chances are many business leaders are looking to trim the fat off the edges. Next year’s budgets will reflect the fiscal judiciousness of the obsessive profiteer. ...READ»

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