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consumer marketing

Marketing Campaigns Connect to Customers with Group Marketing Software

Successful consumer and trade marketing campaigns often depend more on the skill and ability of a marketing group to communicate with one another, rather than the size of the budget that is allocated to the project. Effective ...READ»

Online Marketing Benefits for the Industrial Channel

Social networks are not only useful for consumer-focused online marketing programs, but are increasingly being leveraged by industrial channel marketing teams to generate opportunities their businesses.  From manufacturers of ...READ»

TETRA PAK   |  Comment

How Tetra Pak Is Making Boxy Sexy

You've undoubtedly noticed all the cartons hitting shelves lately--everything from soup to wine to water is being sold in a box, and Tetra Pak is the company responsible for a lot of it (141 billion packages sold last year). Founded ...READ»