Tumblr, the microblogging service which allows users to share images at the click of a button, has big plans to begin creating original content. This follows a year in which they gained more than 20 million new users. But what will they do about those pesky service outages and spam problems?
Facebook and ComScore have teamed up for a new service, Social Essentials. It offers unprecedented insights into the influence of brands on social media, complete with detailed credit card behavior, and findings suggest it's not really your brand's fans you need to worry about—it's their friends.