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moviegoers-5

ComScore's New Study Finds Dope on "Movie Junkies"

Research group comScore released its study on "movie junkies" yesterday that surveyed the behavior of 500,000 moviegoers who bought tickets online in September 2009.READ»

touchscreen

You Are Now Entering the Touchscreen Smartphone Era

Touchscreen smartphones are the thing in the U.S. this year, with sales growing so rapidly it would give the Ares I-X a run for its money. And next year the pace of the change is going to be even faster. Welcome to the touchscreen ...READ»

web videos
WEB VIDEO   |  1 comment

Americans Watched a Record-Setting 21.4 Billion Web Videos in July

Ah, summertime. There's no better time of year to shutter oneself indoors and watch videos on the Web--at least that's what the latest numbers released by comScore would suggest. In July, 158 million U.S. Internet users watched a ...READ»

Online Ads Boost Brands Just As Effectively as TV Campaigns

ComScore: Online Ads Boost Brands Just as Effectively as TV Campaigns

Television advertising may be some of the most expensive marketing a brand can engage in, but consumer goods brands could do just as well pouring their ad dollars into the Web. A comScore study has found that online advertising is at ...READ»

hulu-logo.jpg

In Only One Year, Hulu Becomes Fourth Largest Video Site in U.S.

Brains! That must be the secret to Hulu rocketing up to being the fourth largest video site in the U.S. in February, right? That's what Alec Baldwin told us in this creative Super Bowl ad, which may also have had something to do ...READ»

Tania Yuki
CBS   |  9 comments

ComScore Sees the Bigger Picture

Tania YukiSenior Product Manager, Video Metrix comScore> New York, New York Tania Yuki, 29, works with comScore clients such as CBS, Google, Microsoft, and NBC to gauge who their online video content is actually ...READ»

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