In round two of the juice packaging cage match that started late last year with the Tropicana fiasco, Minute Maid unveils a new look that hews to its heritage.READ»
When you're in the media business, you worry about the cost -- and the risk -- of creating a new product from scratch each time. Movies, music, magazines: We all share the same challenge. In comparison, the idea of creating the same ...READ»
Which brand do you think Americans most associate with America? Coca Cola? Google? A Vanity Fair/60 Minutes poll found that almost half of all Americans say Wal-Mart best symbolizes America today, with the mega-retailer notching 48% ...READ»
In a bid to court environmentally-savvy customers, Coca-Cola unveiled the PlantBottle, a recyclable water bottle made from a blend of petroleum-based materials and up to 30% plant-based materials (sugar and molasses). The Dasani ...READ»
It’s been a busy week in the Southeast.
That’s A Lot of Bottles
About 200 hundred people gathered at the new Spartanburg, South Carolina plant of the United Resource Recovery Corporation (URRC) to celebrate the farthest reaching ...READ»
Since Coca Cola acquired a minority interest in Honest Tea back in February of this year, the organic beverage company has utilized the benefits of the partnership to come a long way, and according to CEO Seth Goldman, managed to ...READ»
