Twitter must figure out how to change its service's interface to make it easier for casual users to engage with (and see ads in), while retaining the power user base that drives global conversation and makes influencers love them.
MySpace CEO and cofounder Chris DeWolfe is on the way out. TechCrunch's Michael Arrington reports News Corp's new CEO of Digital Media Jonathan Miller will send DeWolfe packing along with a core group of executives:
"MySpace has a dozen or so 'execs,' but our guess is that it's the very senior team that will be terminated: cofounders Chris DeWolfe (CEO), Tom Anderson (President) and Aber Whitcomb (CTO). Removing any more of the team would be much more than a morale blow to the company—it would also bring operations to a screaming halt."
With Facebook surging, cofounders Chris DeWolfe and Tom Anderson have gone back to their roots — music, pop culture, and a proven cash-flow ad model — to spur a next phase of growth. Will that be enough for boss Rupert Murdoch?