My first post of the year was going to be my predictions for 2010. But prognostication is a tricky business, especially this year when so many variables are in flux. I decided to take another tack and focus on what I could control—my actions. Specifically, what actions in 2010 would achieve the results I wanted to see personally, professionally and culturally? Even more specifically, what three words best embodied those conscious actions?
What does it mean to become a "trust agent?" In their new book, Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust" Chris Brogan and Julien Smith reverse engineer successful trust agents to show you how you can help your company, your non-profit and yourself.
These social media pros practice the fine art of the trust makeover, proving that Twitter and Facebook are now as important as a firm handshake and a look in the eye.
It's been my experience that government and quasi-government agencies are always the last ones to figure out the technology that helps them accomplish their mission. For the most part, my impression has not changed, though more and more I am seeing a glimmer of hope.
Last week while at SXSW, I sat down for an interview with Chris Brogan, as he guest hosted John Havens's New Media Havens show on BlogTalk Radio. Ronald Lewis of lijit was also there, for a discussion that focused on media making, building community, and the new age of advertising. My responses were mainly geared toward what we're doing here at FastCompany.com.
