Celebs live and die by their brand—and so does your company. Here are lessons from Bono, Kim Kardashian, Tiger Woods, and other huge stars on reinvention, staying relevant, and remaining true to yourself.
Magic Johnson is a legend in both basketball and business. But his most important teachings are not mastering a jump shot or commanding a board room. The lessons we can all learn from Earvin relate to being a better human being.
To a certain extent, the reason Charlie Sheen may not be seeking the proper help or may not be getting better is because there are hangers-on close to him who stand to benefit from that decline. Sheen and his coterie of enablers with a business plans aren't the only such instances. If fame is a kind of stock, these are its most famous short-sellers.