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Carol Bartz

yahoo
YAHOO   |  Comment

Yahoo's New Ad Blitz: It's All About "Y!ou"

BY Clay DillowTue Sep 22, 2009 at 12:03 PM

Before getting into how we feel about Yahoo’s new marketing campaign, let’s get the news out of the way. The company's new slogan is “It Starts With Y!ou.” That’s their spelling (or misspelling), not ours. Yahoo is spending ...READ»

binghoo search
SEARCH ENGINE WARS   |  11 comments

Binghoo Update: Has the Marriage Been Called Off?

BY Kit EatonThu Sep 17, 2009 at 9:33 AM

We thought it was a done deal: Yahoo and Microsoft were cosying up together, with Bing superceding Yahoo's own search engine. Now there's news Yahoo may let users choose which engine runs on their pages. What's going on?This data has ...READ»

Who Are the CEOs of Hogwarts?
HARRY POTTER   |  Comment

Who Are the CEOs of Hogwarts?

BY Kevin OhannessianFri Jul 17, 2009 at 1:30 PM

Scrape away all the wizardry, and the Harry Potter films are about a company that unites behind a leader to defeat its foes. Which got us thinking about the real world wizards of finance and technology. In short, who in the business world is equivalent to our heroes and who deserves the title of He Who Must Not Be Named?READ»

yahoo music
YAHOO MUSIC   |  Comment

Yahoo Revamps its Online Music Portal, Aims For Number 1 Spot

BY Kit EatonTue Apr 7, 2009 at 7:45 AM

Yahoo has just refreshed its Music Pages service with bunch of new band-configurable widgets that sort of turn it into the MySpace of the Music Industry: an interesting move, considering how many bands use MySpace for self-promotion ...READ»

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