Cannes Lions 2011

The Future Of Media? Look To Cannes

BY Lee Doyle | 07-05-2011 | 3:31 PM | LEADERSHIP

What do brand owners do to leverage the trends in technology to their advantage? One of the Cannes jurors shares his perspective. READ MORE›

Ken Robinson On The Principles Of Creative Leadership

BY Rae Ann Fera | 07-05-2011 | 10:20 AM | CAREERS

"Creativity is not some exotic, optional extra," says the author of "Out of Minds: Learning to be Creative." "It's a strategic issue."READ MORE›

Technology And Advertising, Together At Last

BY Mel Exon | 07-01-2011 | 10:40 AM | TECHNOLOGY

BBH Labs founder Mel Exon reports on a more meaningful relationship blossoming at Cannes.READ MORE›

Does The Ad Industry Really Need A Festival of "Creativity?"

BY Susan Credle | 06-29-2011 | 6:19 PM | WORK/LIFE

Cannes should award longer-term thinking, AKA, brand buildingREAD MORE›

What Happens When Japanese Creatives Form A Supergroup? Party

BY Teressa Iezzi | 06-28-2011 | 1:38 PM | CAREERS

Party is a creative lab that marries entertainment, product development, technology, and advertising. The partners plan to work with brands, and on entertainment and self-driven projects across platforms and borders.READ MORE›

Anatomy Of A Cannes Winner: Nike "Write The Future"

BY Teressa Iezzi | 06-28-2011 | 8:14 AM | DESIGN

We continue our series uncovering the key decisions that made a campaign an award-winner. Here, Eric Quennoy and Mark Bernath, ECDs at Wieden + Kennedy Amsterdam, dissect Film Grand Prix winner "Write the Future."READ MORE›

Cannes Festival Name Change Reflects A Bigger, Messier Reality for Ad Industry

BY Neil Parker | 06-27-2011 | 11:12 AM | LEADERSHIP

Festival semantics get at broader structural issue with advertisingREAD MORE›

Nike's "Write The Future" Wins Film Grand Prix At Cannes

BY Teressa Iezzi | 06-25-2011 | 10:58 AM | DESIGN

Wieden + Kennedy epic "connected emotionally," edges out Puma.READ MORE›

Jay-Z "Decoded" Campaign Wins Integrated Grand Prix And Titanium At Cannes

BY Teressa Iezzi | 06-25-2011 | 9:50 AM | DESIGN

Winners list indicates "the digital transformation of the industry is complete."READ MORE›

Dirt Devil Ad Or Brilliant Horror Flick? Inside Cannes Lions' New Directors Showcase

BY Rae Ann Fera | 06-24-2011 | 11:19 AM | INNOVATION

It's an ad world must-see: Each year delegates at the Cannes Lions International Festival Of Creativity cram into the Palais du Festival to see what Saatchi & Saatchi global creatives deem to be the best video content from up and coming directors around the world. Here's a peek at this year's picks.READ MORE›

Beyond TROMSÖ: How Ikea And Forsman & Bodenfors Seduce Customers

BY Teressa Iezzi | 06-24-2011 | 10:49 AM | CAREERS

This may surprise many U.S. consumers unfamiliar with Ikea ads, but the legendary Swedish furniture company is this year's Advertiser of the Year at the Cannes Lions International Festival of Creativity. In a series of videos, Filip Nilsson, chief creative officer at Ikea agency Forsman & Bodenfors, explains his shop's approach--and offers insights into the brand's massive appeal.READ MORE›

3 Tips For Building An Ad Business Of The Future

BY Rae Ann Fera | 06-23-2011 | 12:38 PM | INNOVATION

Legendary ad man John Hegarty offers some advice for advertisers and marketers who are trying to navigate the future of the business.READ MORE›

Why Are Marketers And Tech Companies Invading Cannes? Havas CEO David Jones Has Answers

BY Danielle Sacks | 06-23-2011 | 11:48 AM | INNOVATION

It may only be three months into his new role as CEO of Havas Group, but in Cannes this year David Jones is not tiptoeing around ad agencies' need to evolve. The 44-year-old Brit was promoted in March to help profitably push the ...READ MORE›

Anatomy Of A Cannes Winner: NTT DoCoMo Xylophone

BY Teressa Iezzi | 06-22-2011 | 2:45 PM | DESIGN

Anatomy of a winner takes us through the key decisions that took a piece of work from good to great--and won the campaign for NTT DoCoMo Touch Wood SH-08C a Golden Lion at Cannes. Here, creative director Morihiro Harano breaks down his process.READ MORE›

Arcade Fire, Old Spice, And Pay With A Tweet Win Cannes Cyber Lions

BY Rae Ann Fera | 06-22-2011 | 12:19 PM | INNOVATION

Impressive "parlor tricks" are no longer enough to win, said the jurors. This year's Grand Prix recipients combined classic storytelling with a systemic use of interactivity.READ MORE›

Brazil Is Booming, But It's Not Necessarily A Boon For Creativity

BY Teressa Iezzi | 06-21-2011 | 6:29 PM | VIDEO

Ogilvy ECD Ramos says, let's put the B in BRIC.READ MORE›

Anatomy Of A Cannes Winner: Jay-Z Decoded

BY Teressa Iezzi | 06-21-2011 | 12:36 PM | DESIGN

As Cannes judges shortlist their Lions, we talk with creatives about the key decisions that helped them transform their visions into award-worthy campaigns. Here, Droga5 copywriter Adam Noel and art director Jon Kubik discuss the Jay-Z Decoded campaign, which just took home the Outdoor Grand Prix at the Cannes Lions.READ MORE›

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