Can you imagine pitching Twitter before the first tweet had ever been sent? Didn't think so--but putting a powerful metaphor behind your idea would greatly increase your chance of success.

Pitching is both art and science, but having a pitch deck that demonstrates traction over time is mission critical.

Steve Cohen is billed as the "Millionaire's Magician" because of his private shows for megabucks clients like Warren Buffet and Michael Bloomberg. From years of performing for these powerful people, Cohen has conjured up secrets on how to captivate audiences. Use his showmanship secrets to better sell your ideas to bosses, clients, and other decision makers.

I was at an event this past weekend during which the title sentiment of this post was driven home to me. The event featured entrepreneurs delivering their business pitch to a panel of experts and receive feedback.