Viddy--which turns 15-second video clips into cinematic masterpieces and allows users share them socially--has been hailed as the Instagram of video. Here's how cofounder Brett O'Brien keeps his vision on track.
About 100,000 people have downloaded the social video sharing app in the last few days alone. And cute puppy clips aren't the only draw. With mobile-friendly max clip lengths of 15 seconds, Viddy's part Twitter, part Instagram, all the rage.