Brand strategy | Fast Company

Top 5: Social Media Lessons from PodcampAZ

BY David CapeceMon Nov 16, 2009 at 5:49 AM

From Wordpress to crowdsourcing to personal branding, fellow digital gurus shared their best tips at PodCampAZ. It started off with tips from a millenial talking about blogging and included the story behind the famed ShalerJump. Here’s the top 5 outtakes from a great PodCampAZ Conference: Wordpress Blog Development. As blogging continues to expand it’s popularity (with over 250,000 bloggers on WordPress today), there are a few tips that can take your game…READ»

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Google Chrome Innovates SPDY from HTTP: 55% Faster

BY David CapeceFri Nov 13, 2009 at 11:07 AM

SPDY aims to revolutionize the web by creating a faster browsing experience. In fact, the Google Chromium blog says the SPDY protocol is 2x as fast as HTTP in its test labs. The load speed results of the top 25 websites were 55% faster on SPDY than HTTP. Interestingly, Google is making the SPDY / HTTP a Chrome-only enhancement and the...READ»

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Case Study: Kiva

BY David CapeceFri Nov 13, 2009 at 7:18 AM

Kiva launched the first person-to-person microfinancing website in 2005 with the mission of alleviating poverty through lending. Since its inception, Kiva has made significant strides in actualizing their goal. As of October 2009, Kiva has distributed $100 million in loans from over 249,000 lenders in...READ»

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Google Latitude Tracks Your Location History

BY David CapeceFri Nov 13, 2009 at 7:12 AM

While most people use Google maps to get directions or look up an address, few realize the many other options available using the Maps feature. One such application is Google Latitude, a more social feature which enables users to track location history and discover the world around them. On Wednesday, Google announced added features to the Latitude location application that will make the tool more powerful than ever. Now, users can…READ»

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How Charity Newcomers are Revolutionizing the Non-Profit Sector

BY David CapeceThu Nov 12, 2009 at 6:47 AM

Social cause is not just about writing a check and mailing it to your favorite charity every year. No, not for the newest wave of non-profits. This up-and-coming generation of charities is developing innovative financial structures, embracing the power new social technologies to engage audiences, taking big risks and changing the face of...READ»

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Pushing the Limits: A Look at ACLU and PETA

BY David CapeceThu Nov 12, 2009 at 6:44 AM

It was during this event that the world first heard of the organization behind the controversy, PETA. Since then, PETA has graced the headlines on many occasions: "Nude PETA Women Shower at 7th and Penn." and "PETA profits from animal suffering..."READ»

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Best Digital Practices in the Health Industry

BY David CapeceWed Nov 11, 2009 at 6:41 AM

Healthcare insurance, reform, H1N1, food contamination and countless stories that pull on our heartstrings are daily discussion topics in newsrooms, blogs and dining room tables across the nation. It should come as no surprise that many of the top 50 digital social-cause influencers are related to health. Health is clearly on the American mind. Now the question is why have...READ»

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Environment and Animals Intersect as Nature’s Cause

BY David CapeceWed Nov 11, 2009 at 6:36 AM

More and more people are becoming aware of the importance of the natural world and the human impact on our planet. This discussion is growing politically, economically and culturally. The emergence of planetary cause, inclusive of animals and the environment, is being fueled online. While United Way and the Salvation Army may lead the way in total dollars...READ»

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Introduction to the Digital Influence in Social Cause Report

BY David CapeceTue Nov 10, 2009 at 7:41 AM

Charitable giving has been on the decline since the onset of the recession. Total US gifts and pledges decreased 5.7% on an inflation-adjusted basis to $308 billion in 2008 according to Giving USA Foundation. More than half of charities are experiencing a downturn in contributions so far this year compared to the same time in 2008, according to an informal poll by the Association of Fundraising Professionals. In the face of...READ»

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Examining the Digital Influence in Social Cause Report

BY David CapeceMon Nov 9, 2009 at 9:15 AM

As the audience and user-base of social media networks continues to expand in both number and age, industry sectors that previously had no presence online and now learning how to leverage these tools to extend their impact. In particular, the non-profit sector is one of these sectors to watch. It seems as if social media was made...READ»

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