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brand leadership

12 Ways Brand Leaders Make Better Lovers

Brand identity expert David Brier pondered about the passions that run deep in branding. So he teamed up with word Jedi Marlene Hamerling to flesh out how, and why, we're so insatiable about getting, and staying, on top.READ MORE

Lessons from a Brand Leader

Many, many organizations have the potential for becoming strong, exceptional brands.  Most of those organizations never achieve their true potential as a brand because they lack the one most important ingredient that separates the ...READ MORE