With all that is available to us today, why is it that a company's greatest asset can more often than not, be its most under-utilized?
Short-sightedness? Tunnel vision? Bravado? Strict adherence to long-standing senior ...READ»
So the buzz these days is that Crispin Porter + Bogusky is getting Jerry Seinfeld (to the tune of $10 million) to star in the upcoming ad campaign for Microsoft Vista alongside Bill Gates.
There is a lot of skepticism, like MS ...READ»
The Wall Street Journal reported this weekend that there is a large group of Chinese people that have been employed by the International Olympic Committee to walk around the Olympic venues and Village and PUT TAPE OVER ANY LOGO that ...READ»