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BlizzCon And Beyond: Why Companies Promote Games Through Huge Events

It's not enough for video game makers to hype new franchises and titles with a sleek ad campaign and a trailer, these days. They're running huge events--like BlizzCon, which kicked off Friday--sometimes at a loss, to keep fans engaged. Does it work, and how well? READ»

HACKERS   |  Comment

Facebook and Other Sites Lift the Drawbridge in Reaction to Gawker Hack

The theft of Gawker's users' logins doesn't just affect Nick Denton's publishing empire. It could imperil users' accounts on Facebook, LinkedIn, Gilt, Word of Warcraft, and elsewhere.READ»

IFIVE   |  Comment

iFive: iPad Sales, Skype for Android, Palm Smartphone, Facebook Rumors, Nokia MeeGo Chief Resigns

Welcome to Tuesday. Pull up a chair at the breakfast bar, and cast your eyes over today's early news:READ»

StarCraft 2 Latest Game Delayed--Why Are So Many Being Moved to 2010?

Blizzard has announced that the highly anticipated StarCraft II will be delayed this holiday season, to the first half of 2010. According to Blizzard, the extra time is needed to upgrade the multiplayer network Battle.net, "This extra ...READ»

Sam Raimi's 'World of Warcraft' Movie, By the Numbers

Activision Blizzard has announced that Sam Raimi will direct a film based on the hugely popular World of Warcraft online role playing video game. Raimi will be directing his fourth Spider-man film first, so don't expect WoW on the big ...READ»

GARAGEGAMES   |  Comment

The Most Innovative Companies in Gaming

You have seen our Fast Company 50. But what are the companies within specific categories doing creative and ground-breaking work? Who is leading an industry into the future? Here we present the top ten firms in Gaming.READ»