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McDonalds- Japan
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All Beef and No Brand: McDonald's Goes Faceless to Sell Burgers in Japan

Earlier this month, McDonald's rolled out its famous Quarter Pounder in Japan -- but to regular passersby, there was no apparent connection to the world's largest fast food chain. Two of the chain's stores in Tokyo have been remodeled to temporarily strip away any branding -- no arches, no clown, no name.READ»

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