Weird patent file #48295: RIM (makers of BlackBerry) has a plan for a billboard that changes the ad's length depending on speed. The slower you drive, the more time you have to read (and crash!), so the longer the ad will be.READ»
I must confess, I really have a soft spot for anyone with a larger-than-average size forehead — myself included. So, when I received an email from a fellow bold forehead compadre, I was all ears. (Bold forehead. All ears. Get it?). ...READ»
The carbon benefits of mass transit are hard to deny: A motorcoach can carry over fifty people, and, in a single trip, take 50 cars off the road. So to advertise Sweden's Flygbussarna airport-shuttle service, the ad agency ...READ»
NTT Communications has tackled the age-old problem of working out who's paying attention to which sign-based advertising by making the sign watch back. The Japanese company will run an experiment where webcam-equipped digital signs ...READ»