Ali Spagnola made a career of making soundtracks for people drinking 60 shots of beer, until someone decided to trademark the proverbial "power hour." He didn’t know what he was up against.
Carlsberg Group CEO Jorgen Buhl Rasmussen says in spite of gimmicky "innovations" in beer marketed to women, they remain a huge untapped market. But catering to them requires a new approach in management, strategy, and product innovation.
The discovery of lager yeast's parentage has implications for brewers, and Diego Libkind, the primary researcher on a new study, is already tapping into some of these ideas.
Sam Calagione, the founder of Dogfish Head Craft Brewery, traded brewing tips with White House policy advisor Sam Kass at our Most Creative People event last week. We caught it all on video: how to brew beer with coffee beans passed through a jungle cat's digestive tract, how to start up a business with a loan from your orthodontist, and how anthropology plays into beer-making.
