Epocrates, the startup whose mobile apps provide drug reference advice to more than half of American health care providers, is being acquired by Athenahealth, the data management platform for doctors—a marriage of two Most Innovative Companies.
Health care has long been ripe for disruption. Now, an emerging group of hot startups and savvy execs are going all-in on building bigger, smarter, and—yes—sexier health care technologies. Is change finally coming? Jonathan Bush and Dr. Kyra Bobinet explain.