People underestimate the effort and value of coordinating things, because we think that to create defensible market advantage, we need to buy and own things. That idea couldn't be further from the truth. Here's how to work coordination to your company's benefit.
In person-to-person conversations, we listen and influence others based on our five senses. Online companies should similarly listen to their customers with the five digital senses. Here's what they are and how to gauge them to better serve your audience.
For the journalists out of work at Rupert Murdoch's News International, for the authors who will be selling fewer books with the bankruptcy of Borders Books, here is an idea for turning your storytelling talents into real money.
The Milken Institute published a paper earlier this year that points to some fundamental problems with our health care system. Our system has devolved into providing care (it is a health care system) rather than finding cures. It is reactive rather than proactive, focusing on addressing the sick rather than preventing sickness from happening.
There is something going on that will increasingly complicate the lives of the analysts, investors, regulators, and lawyers whose lives depend on a tidy classification of companies by industry. Is Google an advertising, software, online-service, payments, or mobile phone business? Is Apple a computer, software, design, or digital entertainment company?
The cloud, or software as a service, is old news. Salesforce.com has been pushing it for a decade and many of the companies I've covered here have been offering what we now call "cloud" computing solutions for years. (You can view my blogcast here)