Over cold spicy eggplant and tofu noodles at Hunan, a typically cacophonous downtown Chinese eatery, Sunny explained how Asian advertising is less about the individual, more about the collective.READ»
There is a perception that Asia lags North America in terms of social media uptake and marketing innovation. Not true. Take for example global mobile
marketing leadership in Korea and Japan, or the strong role played by online in ...READ»
