The founders of True & Co. put lacy thongs in the swag bags at a mostly male tech conference; their eyebrow-raising approach to launching caught the eye of a few women investors. Is this what it takes to fund women-led ventures?
Large venture-capital investments are increasingly taking a backseat to bootstrapping or angel investors, with startups looking for smaller injections that allow more retention of ownership. Founders will have more sway as investment increasingly becomes optional and as more choices become available to them.
For entrepreneurs looking to grow their company, it is fine right to consider using consultants to supplement your weak spots. Just be focused on whether the conversation you are having is one where you believe you are raising money or spending money, because rarely is it both when it comes to seed and early-stage investors.
Pitching your startup to potential investors is like dating: It's time-intensive, incredibly stressful, and an emotional roller coaster. These tips will help prepare you to effectively present your case to potential investors and increase your chance for success.
Created to increase the ratio of women angel investors in the social-good category, the Pipeline Fellowship gives women philanthropists hands-on experience investing in women-led, for-profit social ventures.
VCs do not support an entrepreneur in a garage with a vision or an entrepreneur who just got his first product out the door. VCs focus on rapidly growing businesses that can be scaled in the very near future—so they can simply cash out.