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  • Tech Forecast

    American Red Cross Launches Tornado App

    The American Red Cross' new geospecific iOS and Android app emits a siren from a user's phone whenever a local tornado warning is issued.

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    By: Neal Ungerleider

  • leadership

    As Sandy Became #Sandy, Emergency Services Got Social

    As New Yorkers took to Twitter to voice concerns, request aid, and offer real-time help, organizations were--more than ever before--there and ready to respond on their native platforms. Here's how the Red Cross, the City of New York, and Occupy Wall Street ratcheted up their Hurricane Sandy relief via the social web.

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    By: Drake Baer

  • technology

    Text Messages Aren't Enough When Natural Disasters Strike

    Just in time for Hurricane Irene's arrival, a new survey from the Red Cross claims that social media is increasingly being used by Americans seeking information on natural disasters. A reliance on social media and text messages during emergencies has hidden dangers.

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    By: Neal Ungerleider

  • leadership

    More Social Media Policies: LA Times, Harvard Law, Microsoft, and Cisco

    social media policies

    In our earlier story (Corporate Social Media Policies: The Good, the Mediocre, and the Ugly), we asked you to send us more corporate social media policies, and you delivered. Here is a second batch, with good, mediocre and ugly guidelines.

    If you've not already done so - please send yours to ideas@fastcompany.com.

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    By: Lydia Dishman

  • Fast Company

    Design Students Give Red Cross a Brand Transfusion

    The cash-strapped Red Cross gets new ideas; students get real-world experience.

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    By: Kaomi Goetz

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    Sign of Humanitarian Relief That Anyone Can Understand

    The logos for disaster relief agencies need to work harder than the average identity. Rick Barrack examines the effectiveness of several logos after the devastation in Haiti and Chile.

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    By: Rick Barrack

  • leadership

    UpMo for Leadership Development: Volunteering is the Yellow Brick Road

     

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    By: Alice Korngold

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