Peel, the app that learns your television tastes and turns your iPhone in a remote control, launched with the aim of creating a next-generation TV guide. "We started with discovery and control," says Scott Ellis, Peel's VP of marketing. "Now, we're focused on blowing out our social sharing."
Interactive video stands to mark the triumphant return to face-to-face interactions, becoming an incredibly powerful tool for businesses, brands, and nonprofits and reducing reliance on static status updates and still pictures to communicate with our audiences.
Finale viewers might furiously text their votes for Scotty McCreery and Lauren Alaina, but Coke and Ford have been Idol champs for 10 years. Here's how the brands have fused themselves to Fox’s pop star machine.
Many people in the United States purchase one or fewer books every year. Many of those people have seen every single episode of "American Idol." There is clearly a correlation here.
Ever since Facebook opened up its application service to third-party developers, the site has been littered with applications; some great, some good, some bad, and some really, really bad.
Although Simon Fuller may not be a household name, his charges are.