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  • technology

    Why Brands Like Netflix, BP, And Goldman Sachs Should Avoid Facebook's Timeline

    Marketers are eager to get on Facebook's latest product, which went live to the masses Thursday. For some brands, however, that's a terrible idea.

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    Be a fish, let them be birds

    I think I’ve mentioned this Zen Koan before, but it’s worth reminding ourselves of it: the bird and the fish both pursue the same goal in winter – to stay warm – but they take opposite approaches. The bird flies up while the fish swims down.

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  • leadership

    AIG: Hey, How About Bonuses for Nonprofit Executives?

     

    If the argument for bonuses is to attract and retain talent, and motivate high achievement, then why not use bonuses to drive the performance of nonprofit executives as well?

     

    Makes sense because:

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    By: Alice Korngold

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  • technology

    The Six Best (and Worst) Things on the Web This Week

    You were busy listening to President Obama talk about health care, or watching the economy defy even the most pessimistic doomsayers. But all the while, the Web was churning with news of backroom dealings, car tech, Harvard's secret shame, and the intractable war on drugs. Here's what you may have missed.

    Nissan Cube

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  • leadership

    Worst Trading Day Since 9/11, Tech Stocks Take Cover

    The foundering of several bedrock financial companies helped create a perfect storm today, spurring to one of the worst trading days in nearly a decade. The tech sector didn't escape the catastrophe, but fared more buoyantly than almost all others, closing the day with some big news of its own.

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    By: Chris Dannen

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