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MICROSOFT   |  1 comment

Microsoft Sells Razorfish. What Will Happen to Surface Apps?

Microsoft has sold off its most reliable incubator for cutting-edge apps for its table computer Surface, leaving the future uncertain for how it showcases the platform.READ»

agragw
AP   |  Comment

AP Adds Homing Beacon to Online News Content

In an unprecedented move for a digital news agency, the Associated Press announced this afternoon that it will tag and track all AP content online to ensure that it is re-used under that agency's terms of use. The registry technology ...READ»

Digital Agencies of the Future: Darwinism at Work

Clients are now "getting" digital as a component of the marketing mix, they understand digital as a business delivery environment. What they need help with is bridging the gap between marketing the brand, the message, their customers, their internal stakeholders, technology and having a truly integrated solution.READ»

ACCOUNT   |  Comment

Creative Briefs Should Be... Brief

A brief is digested, in all senses of the word -- a condensation of thought that indicates a clear strategic direction. Killer creative thinking comes from focus. You need a bull's eye to aim at, not a dartboard. In my ...READ»

ADVERTSING   |  Comment

Thoughts on digital publishing and this new model.

It is great to see Fast Company engage a powerful new publishing media. And I am really interested to see how well the community will engage with this journalism/community experiment. We engaged a smaller scale trial last year ...READ»

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