Ads/Sponsorships Hosts read live commercials. Almost all ads have a promo code to track response. Ads on a popular show (2 million monthly downloads) command $25 to $35 per 1,000 impressions.
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Lynette Carolla and Teresa Strasser, co-hosts of The Parent Experiment, are part of a movement that’s blurring the lines between terrestrial radio and podcasting. As part of the ACE Broadcasting Network, they currently claim the top spot in the Kids & Family category and have held the #1 position since their debut podcast which was downloaded more than 115,000 times.