We recently named the firm Obscura Digital one of the top ten innovative companies in advertising and marketing, but their work really puts traditional advertising to shame. Obscura first worked the festival circuit, creating immersive
experiences with domes and multiple projectors.
Written by today’s guest blogger: This is my first post here on
the OnlineMarketerBlog. I was asked by our kind host to share some
thoughts I have about online branding. By way of credentials, I work in
the marketing department of a large national company. I’m a copywriter
by training with internet, print, and broadcast experience. And now for
the disclaimer: These ideas which I’m about to share are of course
mine, and don’t reflect the ideas of this blog’s host or my employer.