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Silicon Valley's Designing Women Give Tips On Talking Tech

Some of tech's leading designers gather at 500 Startups to inspire the next generation. Step one: Learn how to code. READ»

How The TOFU Project Is Teaching Silicon Valley Values To Japanese Entrepreneurs

Japan used to be a leader in tech innovation. But no more. A new program is trying to help young entrepreneurs get their groove back.READ»

DESIGN   |  Comment

Straight Talk On American Design | Part 2

  Straight Talk On American Design By Fast Company Staff We asked dozens of designers to critique U.S. design. They're not a bashful bunch.   In the past 15 years, the U.S. market has ...READ»

Mister Moggridge Has Mad Ambition

Believe it or not, the U.S. has a national design museum. This Englishman wants to make you care.READ»

DESIGN   |  Comment

For Brands, Being Human Is The New Black

At the Designer Fund’s first Designer Fair, IDEO’s Elle Luna explains how brands are increasingly seeking to gain customers and build loyalty by showing their human side.READ»

Include 2011

Bill Moggridge, cofounder of Ideo and director of Cooper-Hewitt, National Design Museum, has a suggestion for anyone designing a phone: "Put on a thick pair of gloves and try to operate the cell phone. If you can successfully do ...READ»

David Kelley on Designing Curious Employees

Design thinking is a process of empathizing with the end user. Its principal guru is David Kelley, founder of IDEO and the Stanford design school, who takes a similar approach to managing people.READ»

Ideo's David Kelley on Love and Money

One key to David's success is that, before he starts talking to the person in front of him, he actually listens carefully and takes in their body language before offering a comment or opinion -- it is a rare talent, and one of many signs of his magnificent empathy. READ»

TENDRIL   |  Comment

Tendril's IDEO-Designed Home-Energy Monitoring Device Fails, Utilitarianism Wins

The home energy market is going to be more utilitarian than chic, if Tendril's recent decision to nix its IDEO-designed home energy dashboard is anything to go by.READ»