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The Support Economy


The Support Economy discussion group seeks voices for change. 20th century capitalism and its business models are in a downward spiral. A new capitalism for our times -- and new business models -- are only beginning to emerge. As consumers, we are frustrated and mistrustful. As employees, we are resentful and exhausted. How can we jump the curve from the old world to the new? Can we invent a new commerce that honors the complexity and uniqueness of our lives today? Can we reignite the engines of wealth creation? Those who figure this out will make a lot of money and make the world a better place.

Inspired by the work of Shoshana Zuboff, Fast Company contributing writer, Harvard Business School professor, and author of The Support Economy, the discussion aims to bring together people from every industry and profession who recognize that values realize value. The next era of wealth creation depends on business models that embody trust and advocacy, in which each individual is recognized as the ultimate source of economic value.

We'll explore the notions of distributed capitalism and the support economy. We'll share information about businesses moving into this space and examine the new purpose and vision for technology. We'll consider careers, management, and leadership in this new world. The discussion will be supported by Meetup.com, which will enable participants to meet up where they live and plan physical events.

Answer the call to action. Add your voice. Change the world.


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Evolving Insights from Shoshanna Zuboff

Wealth Creation, 21st-Century Style
By Shoshana Zuboff | March 2004
Glimpses of the building blocks of wealth creation, 21st-century style.

Behind the Scandals: Men at Work
By Shoshana Zuboff | February 2004
Recent business scandals have less to do with corrupt individuals than a narcissistic--and male--organizational culture.

A Call to Action
By Shoshana Zuboff | January 2004
In her new column, this noted author and Harvard B-School professor says the 20th century model of capitalism is dead.