Humor can help build healthy brands, and it can also build healthy bodies. Laughter boosts the immune system by increasing the concentration of salivary immunoglobulin A. That helps defend against the entry of infectious organisms through the respiratory tract, lowers blood pressure, and burns fat. Researchers at Vanderbilt University in Nashville found that 10-15 minutes of genuine giggling can burn off the number of calories found in a medium square of chocolate.
So let's eat plenty of chocolate, laugh a lot, and support our favorite brands -- brands that make us smile. Repeat as needed.
Brand on!
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