An advert posted [3] on YouTube [4] hints at Google [5]'s latest strategy in its ongoing war with Apple [6]: using iOS apps in order to entice users of Apple hardware onto Google software. And it seems to be working--as Business Insider's Nicholas Carlson reports [7]. The search giant looks to be having a recruitment drive for its iOS Dev department [8]. Check out this [9] Google Jobs blogpost.

We saw this last year, most notably with the Google-Apple maps debacle [10]--when the Google Maps iOS app was released last month [11], it shot to the top of the App Store charts and is generally seen as a superior product to its Android counterpart. Google's Internet browser, Chrome [12], is available as an iOS download, as is Google Search [13], Gmail [14], and YouTube [15].