"In Cheap We Trust" by Lauren Weber
"Viral Loop" by Adam L. Penenberg
"Create Your Own Economy" by Tyler Cowen
"Bright-Sided" by Barbara Ehrenreich
"Googled" by Ken Auletta
"Busted" by Edmund Andrews
"Change by Design" by Tim Brown
"Adland" by James Othmer
"In-N-Out Burger" by Stacy Perman
"Strategy for Sustainability" by Adam Werbach
The author of Nickel and Dimed gleefully pops the positive-thinking bubble that, she argues, has propped up everything from banks' belief in complex derivatives to the pink-ribboned industry surrounding breast cancer. Amazingly, she'll make you laugh, albeit ruefully, as she presents how society's relentless focus on being upbeat has eroded our ability to ask--and heed--the kind of uncomfortable questions that could have fended off economic disaster.
Essence in a quote: "[Positive thinking] was also a liberating ideology for top-level executives. What was the point in agonizing over balance sheets and tedious analyses of risk--and why bother worrying about dizzying levels of debt and exposure to potential defaults--when all good things come to those who are optimistic enough to expect them?"