By now, many have heard about NPR's outgoing Senior Vice President for Development Ron Schiller railing against Tea Partiers and the need for public funding. But what most don't know is that the comments theaten to derail NPR's massive new social media campaign.
Barely two years after she arrived, Vivian Schiller has resigned from her post as CEO of NPR. What we're looking at, at least in the latter case, is a new kind of political dirty trick: the ACORN-ing or Planned Parenthood-ing, this time of a major news org.
A panel at ad:tech today entitled ‘Context is King’ featured Vivian Schiller, Senior VP and General Manager of the NYTimes.com; John Byrne, Executive Editor and Editor in Chief of Businessweek.com; Betsy Morgan, CEO The Huffington Post; and Robin Steinberg, SVP and Director of Print Investment at MediaVest. The panel was moderated by Pam Horan, President of the Online Publishers Association.