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Steve Stoute

Steve Stoute

CEO, Translation

Steve Stoute's advertising agency went from boutique to disruptive when he nabbed the Bud Light account from McGarryBowen. A former music executive, Stoute--the author of The Tanning Of America: How the Culture of Hip-Hop Rewrote the Rules of the New Economy--has always had a sense for popular culture. He now uses that ingenuity to create innovative marketing. Having scored clients like Lady Gaga and Jay-Z doesn't hurt either.