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Sheryl Connelly

corporate futurist, Ford

To get Ford thinking about a trend like the aging population, futurist Sheryl Connelly will bring in market examples from other walks of life: a Korean cell phone for diabetics, a London car service called Driving Miss Daisy, anti-aging soaps. The result? Designers who reimagine rearview cameras and blind-spot alerts, pushing customer-friendly next-gen safety features such as SmartGauge and Brake Coach.

Sheryl Connelly on the Web