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Ross Martin

Ross Martin

EVP, Scratch, Viacom Media Networks

Since storytelling is at the heart of any great ad campaign, it's no surprise that it's close to Ross Martin's heart, as well. He's a published poet in addition to heading up Viacom's internal agency.

With the breakthrough work that's being done today in our industry, everybody's all up in everybody's grill. With all that confusion and chaos, it's creating opportunities for us to bust out of those old boxes.