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Mikael Hed

Mikael Hed

CEO of Media, Rovio

Helsinki-bred Mikael Hed leads the media division at Finnish gaming and media company Rovio--the game studio and developmental partner firm that became a household name after the launch of Angry Birds in 2009. Hed--whose family founded Rovio--was the company's CEO until August 2014, when he "passed the hoodie" to chief commercial officer Pekka Rantala and moved to the position of chairmain of Rovio Animation Studios. After another shakeup in late 2015 where Rovio was split according to its two key businesses of media and gaming, Hed became CEO of the media division.

...What we're building is about the lifetime value of a fan. That picture is much more interesting.