Melody Roberts

Senior Director, Experience Design Innovation, McDonalds

Melody Roberts is the senior director of experience design innovation at McDonalds, and one of the most important senior figures driving the company's reinvention. She leads teams at one of the most secretive, and important, programs at McDonald's: its Innovation Center, a 250,000-square-foot bunker with three kitchens, 135 dedicated employees, and zero windows, where any McDonald's partner can come and try out new concepts in a completely neutral design environment.