According to polls, the GOP is seen as outside the mainstream, for the wealthy, out-of-touch, uncompromising, and uncaring. To win more voters, it’s clear the brand needs a makeover. Here's how we'd do it.
Product placement has become an increasingly popular way for brands to increase awareness, preference, and loyalty. But it can be done so badly it sets your teeth on edge (and we've got proof). Here's how to do it right.